GUCCI Beauty
3D Modelling
Gucci Beauty Wishes
My work was to model 49 high detailed 3d models (almost the whole Gucci catalogue) and also the creation of realistic materials to populate all the prints, artword and videos
Velvet Badger was asked by Gucci to pitch a range of creative ideas for their latest global holiday campaign. After winning the project, Gucci Beauty, COTY and Velvet Badger embarked on a journey to push the boundaries of creative storytelling with Gucci's first-ever CGI beauty campaign. This vibrant and dynamic campaign consisted of over 3000 deliverables for digital and print, featuring an array of more than 45 distinctive products, masterfully encapsulated within the evocative narrative.
3D Modelling